Friday, 5 February 2010

Review 05/02/10- Heart Of The Sun "My Media"

Band Name: Heart Of The Sun
CD Title: My Media
Press Pack Included: No
Review: No press pack as band emailed track directly.
At the start of the track, the immediate concern is that this is another indie band trying hard to get themselves noticed in a world where the Arctic Monkeys are king. However, this presupposition is blow straight out of the water by catchy guitar riffs and a funky bass hook. The band still has it’s indie roots and credentials but they’ve brought a modern funk to the song, reminiscent of “Guitar” by His Purpleness Prince. The vocals are a bit lower in the mix than they deserve to be, but they do the singer justice, really showing how powerful he likes it. There is also lyrical repetition which will give any crowd something to chant along with the band, making them an instant hit with a slightly tipsy rabble at a good indie club. This is also another one of those tracks that could easily fit in with the likes of “Ruby,” and “I Bet You Look Good On The Dancefloor” in a indie club DJ setlist.
Despite the brilliance of the track, it seems a shame that there isn’t any more to listen to. The band maybe being coy and teasing us but it may have been better to shoot more stuff over to show their full and true potential. There is also one slight mixing problem at the end of the track where it cuts off with a pop, but that’s nothing a 5 minute studio rearrange won’t cure. Overall, great track, good band and big things may one day be theirs.

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